Strat360, founded by marketing thought leader Steve Levine, was started because Steve felt there had to be a better way to conduct marketing research. Steve believes that less can be more when arriving at intelligent insight. Noise and clutter often becomes part of the findings instead of truth and facts. Strat360 not only works with survey data but leverages secondary sources of information as well as subject matter experts. Too often stakeholders fall into a trap of fools gold where faulty decisions are reached due to a reliance on solely survey data. An abundance of data does not automatically translate into reliable outcomes.
Steve’s professional background encompasses user experience (UX), customer experience, marketing research, digital analytics, and social media sentiment. His skills combine wide-ranging research methodology experience with deep knowledge of the digital world. Having worked both on the agency side as well as inside corporate America, Steve appreciates the obstacles presented in both environments. Given that many organizations have silos between digital and traditional practices, we break down those walls to address problem solving holistically.
Academically, Steve earned a Master of Science in Digital Innovation in Marketing from the Fox School of Business at Temple University. As a top student in the program (GPA 4.0), he has continued to lecture on the virtues of true innovation as opposed to claims of disruption made by those using the term for marketing purposes.
360 Degree Approach
By blending real world experience with the latest academic principles, Strat360’s consultative approach results in specific custom solutions.
In the end, objectives are met with highly creative and actionable outcomes.